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Iconic Nelson festival gets a new look for 21st birthday

Submitted by on January 31, 2012 – 8:48 pm

MEDIA RELEASE – For immediate use

Evolve, Festival of Opportunities

Iconic Nelson festival gets a new look for 21st birthday

An iconic Nelson festival has a new name and launched a new website – in time for its 21st birthday.

The event formerly called Festival of Opportunities is now Evolve Festival. Check out the new website at www.evolvefestival.co.nz.

Evolve Festival will be held at Founders’ Park on 18 – 19 February 2012. It includes more than 70 workshops on health and wellbeing, food and market stalls, a kids’ zone, circus skills’ lessons, live entertainment and much more.

Evolve Festivals’ owners Chai and Bex Deva took over the event last year. They have relaunched it under a new name and logo after feedback showed the previous one was a mouthful to say, and too hard to remember.

“The name Evolve just felt right, and it more accurately reflects what the festival is about today,” says Chai. “Evolve festival is a chance for people to try new things and learn more about themselves through a whole range of interesting and fun workshops, seminars and activities.”

The couple say even though it has “evolved” they are keen to retain the essence of the event, which is New Zealand’s longest running festival for health and wellbeing.

“This event is something for Nelsonians to be proud of. To have this festival here is a big draw card for visitors, it’s the only one like it in New Zealand.

“It’s the only event that blends a health and wellbeing expo and festival in one. You can learn about and experience new things, have fun and celebrate – all in one weekend.”

In the past around 2,000 to 3000 people have attended the festival, however this year organisers are aiming for up to 5000.

“We have enhanced the festival and made changes so it will appeal to a broader audience.  There really will be something for everyone -from market stalls and live music, to learning how to make your own cleaning products and clay pizza ovens. There will be a fantastic kids zone and family area, and more than 70 interesting and fun workshops.”

For more information please contact Chaitanya Deva 027 570 9985. Photos are available on our website: www.evolvefestival.co.nz

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