World Blood Donor Day 2010 – New Blood for Life
Monday 14 June 2010
The New Zealand Blood Service (NZBS) will be celebrating World Blood Donor Day 2010 on Monday 14 June, under the theme New Blood for Life.
This annual international event is an opportunity to thank blood donors for their generous life-saving gift, and is also a major opportunity to bring in much needed new donors.
NZBS runs a self-sufficient blood service – Kiwi lives are saved every day with the help of voluntary blood donations made by their fellow New Zealanders. Nationally, we need approximately 3,000 whole blood donations each week to meet demand. A steady stream of eligible donors is therefore essential for the future our healthcare services.
To continue to save lives in the future, NZBS needs ‘new blood for life’ – ‘new’ donors who can make a commitment to donating regularly and ‘for life’. For World Blood Donor Day this year we are focusing on ‘Generation Y’ New Zealanders – those 18 to 30 years old – to build a stronger foundation of regular blood donors for the future.