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Keep’n it Local in the UK: British food is best, says New Olympics Campaign

Submitted by on August 3, 2011 – 9:20 am

Ruth and Amy Anslow are campaigning for a more sustainable food system. Image: Positive News.org.uk

By Tom Goulding

A new campaign is aiming to get British-grown food on menus across the country during the 2012 Olympic games in an effort to create a more sustainable and fair food system.

People across the UK should take pride in their food industry, say campaigners attempting to boost interest in British-grown food in time for the Olympics in London.

Must Be British is a drive to get British-grown food on menus across the UK during the London 2012 games. This could keep millions of pounds in the national economy, according to How it Should be (HiSbe), the Brighton-based social enterprise  behind the initiative.

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